Property Investment

Matt Brighton

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‘What the Flip: Property Investing’ is my real journey, here to offer a no-BS approach 👊 to becoming a property investor in the UK, in 2020.

Ever wondered how to get started in property investing? Imposter syndrome making you stop dead in your tracks?


Before you dive in at the deep end, explore these handy free guides to help you develop a better understanding of property strategies, creating a business plan and making your first moves in property.

Novice newbie or property pro, I’ll explore what you need to do, to succeed in property in 2020 and
share powerful yet easy to digest learnings.

Goal Setting Guide

Free Goal Setting Guide

Are you struggling to find focus in your property business? Do you have a clear, tangible and measurable plan of action? Download this free handy goal setting guide that explores wherey you are today, your financial literal and north star lateral goals – and what you need to do to bridge that gap to meet your goals. 

Giant Leaps Begin With

Buying your first property can be incredibly scary. Especially if you don’t really know where to start!


The aim of creating ‘What The Flip’: Property Investing is to document my own journey. I also want to help other investors who are in my shoes. Not quite sure where or how to get started. Property Investing is an exciting areas to be. It allows freedom and entrepreneurial flare.


In the past few years, the Government have changed the rules drastically. I’m sharing what you need to do to succeed in property in 2020. The longer term aim of creating WTF is to create a community and a platform for other people to navigate their way through the UK property market with free guides, resources and tips.


I’m making the world of being a property investor accessible and fun! There’s a real shortage of quality online communities out there and that’s why I created this site. To document my journey, whilst helping other investors just like you.


Since becoming hooked in the property world, I’ve had my head in podcasts, books, forums and instagram communities. I’m compiling all the best bits here for you to view for free!


I’ve even been featured in the Telegraph and The Times newspapers!

What does it take to become a UK property investor?

There are many fake guru’s out there selling ‘get rich quick’ property courses for ÂŁ12,000. However when you check our their company accounts, their annual accounts show questionable proof.


You don’t need to spend thousands of pounds. There’s enough information on this website and amongst the property investor community online to really get started. All it takes is determination and hard work.


The best way to learn is to get out there and do the damn thing!


I wish you the best of luck on your journey!

Matt Brighton

PS. Feel free to follow me on instagram below 👇 and let me know what you’re up to!


wtfpropertyinvesting1.2K followers🏡 What The Flip: Property Investing đŸ—ïž S. Yorkshire 👇 YouTube & Newsletter 🌿 Giant Leaps Begin with Small Steps
Should you buy in a limited company or in your own name? đŸ€·â€â™‚ïžâ  ⁠ This week I explore the key factors that affect whether a limited company is right for you. Different factors like tax, your income and your future property goals will make a difference. ⁠ ⁠ You should be thinking about:⁠ ⁠ ⚡ Are you a basic, higher or additional rate tax payer?⁠ ⚡ What long term plan do you have?⁠ ⚡ Have you thought about succession planning?⁠ ⚡ Do you require a salary or can you reinvest the profits?⁠ ⁠ It can be a little overwhelming when figuring it out. At the end of the day – speak to an accountant who will be able to sit down and understand your own individual circumstances. Ltd companies work in some scenarios and not in others so it\’s about checking in with your plans and finances to work out what is best for you. ⁠ ⁠ 👍 Double-tap and please subscribe to the channel!⁠ ⁠ PS – I also have a newsletter where I send out updates on property videos and my own projects that I\’m working on. Check it out on my website!⁠ ⁠ ⁠ #hmo⁠ #coliving⁠ #property⁠ #properties⁠ #propertybusiness⁠ #propertydevelopment⁠ #propertydeveloper⁠ #propertymanagement⁠ #ukproperty⁠ #propertyinvestment⁠ #propertyinvestor⁠ #propertyinvesting⁠ #propertypodcast⁠ #buytolet⁠ #landlord⁠ #financialfreedom⁠ #passiveincome⁠ #propertyladder ⁠ #ukpropertymarket⁠ #propertynews⁠ #propertymarket⁠ #business⁠ #entrepreneur⁠ #propertymanagement⁠ #entrepreneurship⁠ #entrepreneurlife⁠ #houseofmultipleoccupancy ⁠ #sharedhouse⁠ #spareroom⁠ #bedroominspo
How to start a property business đŸ”„â â đŸ§ź New YT Vid – link in bio!⁠ ⁠ Continuing on from my beginners series to help brand new property folk looking to get started with no upsells and no BS – In this video, I run through 8 things to consider when starting your property business in the UK. ⁠ ⁠ It took a good year to create my property business plan, understand what strategies are best for me and eventually starting the property company structure which leads me to today where I\’m ready to make my first move and really get started and hit the ground running. ⁠ ⁠ You should be thinking about:⁠ ⁠ ⚡ What\’s your long term aim?⁠ ⚡ What strategies are best for you?⁠ ⚡ How much time do you have?⁠ ⚡ Are you building your knowledge?⁠ ⚡ Understanding your area⁠ ⚡ Speak to professionals (accountant, broker)⁠ ⚡ Understand your numbers⁠ ⚡ Get out there and do it!⁠ ⁠ It can be a little overwhelming when getting started. This video will help give you some focus on making your next steps⁠ ⁠ 👍 Double-tap and please subscribe to the channel!⁠ ⁠ ⁠ #hmo⁠ #coliving⁠ #property⁠ #properties⁠ #propertybusiness⁠ #propertydevelopment⁠ #propertydeveloper⁠ #propertymanagement⁠ #ukproperty⁠ #propertyinvestment⁠ #propertyinvestor⁠ #propertyinvesting⁠ #propertypodcast⁠ #buytolet⁠ #landlord⁠ #financialfreedom⁠ #passiveincome⁠ #propertyladder ⁠ #ukpropertymarket⁠ #propertynews⁠ #propertymarket⁠ #business⁠ #entrepreneur⁠ #propertymanagement⁠ #entrepreneurship⁠ #entrepreneurlife⁠ #houseofmultipleoccupancy ⁠ #sharedhouse⁠ #spareroom⁠ #bedroominspo
I\’ve explored 8 risk factors for next year đŸ”„â â đŸ§ź New YT Vid – link in bio!⁠ ⁠ Will the market crash next year? Nobody knows. Every video, every podcast, every news headline – is all opinion. Expert or not. I\’ve just released a new YT video looking at the factors that COULD make some kind of impact.⁠ ⁠ The bottom line though – property is a long game so if you\’re strategy fits, keep calm and carry on. If you believe in the 18-year property cycle, we\’re meant to be in the mid-cycle dip right now. The reality is, we don\’t really know. There are too many uncertainties in unprecedented times. It could go up or down, but historically, property goes up over the long term. ⁠ ⁠ As business owners and property investors, we can monitor horizon risks, however:⁠ ⁠ ⚡ Understanding pent-up demand⁠ ⚡ When the stamp duty tax break ends⁠ ⚡ Brexit & market uncertainty⁠ ⚡ The end of the furlough scheme⁠ ⚡ Rising unemployment⁠ ⁠ These may have some effect next year⁠ ⁠ Have a look through the video – see what you think and let me know! Do you have any thoughts on next year?⁠ ⁠ ⁠ 👍 Double-tap and please subscribe to the channel!⁠ ⁠ ⁠ #hmo⁠ #coliving⁠ #property⁠ #properties⁠ #propertybusiness⁠ #propertydevelopment⁠ #propertydeveloper⁠ #propertymanagement⁠ #ukproperty⁠ #propertyinvestment⁠ #propertyinvestor⁠ #propertyinvesting⁠ #propertypodcast⁠ #buytolet⁠ #landlord⁠ #financialfreedom⁠ #passiveincome⁠ #propertyladder ⁠ #ukpropertymarket⁠ #propertynews⁠ #propertymarket⁠ #business⁠ #entrepreneur⁠ #propertymanagement⁠ #entrepreneurship⁠ #entrepreneurlife⁠ #houseofmultipleoccupancy ⁠ #sharedhouse⁠ #spareroom⁠ #bedroominspo
My first 30 days on YouTube đŸ”„â â đŸ“č⁠ ⁠ My original goal this year was to start a podcast but without a big audience, it can be very hard to gain velocity, and there\’s been an influx of new property podcasts recently, so I pivoted to a platform where fewer property people are. ⁠ ⁠ What I learnt & achieved from being on YouTube for 30 days⁠ ⁠ ⚡ I filmed, edited and uploaded 6 videos⁠ ⚡ I gained 15 subscribers⁠ ⚡ The videos were viewed almost 500 times in 1 month⁠ ⚡ The channel got over 16 hours of watch time⁠ ⚡ One video really popped (250+ views) which was about using Notion⁠ ⁠ The aim is to keep uploading valuable videos and enjoy the process of scriptwriting, filming and editing my property knowledge & combining my business skills, risk management & UK financial services & banking experience on probably the most vulnerable platform in front of a camera and see where it goes!⁠ ⁠ — The Pros–⁠ ➕ I\’ve had some people reach out who really resonated with some of the videos which was awesome. Mainly from newer investors who find my beginners journey very relatable. ⁠ ⁠ ➕ I\’m really happy with the engagement on the videos so far, I\’m pushing my editing skills on every video. ⁠ ⁠ — The Cons –⁠ ➕ It\’s hard work managing all the ideas, scripts and then filming & editing which from start to finish can take 6 to 8 hours for an 8-minute video.⁠ ⁠ ➕ It\’s hard not to get wrapped up in the YT analytics questioning why a video hasn\’t got views or checking to see how many likes you have. I need to do this less. ⁠ ⁠ ⁠ 👍 Double-tap and please subscribe to the channel!⁠ ⁠ ⁠ #hmo⁠ #coliving⁠ #property⁠ #properties⁠ #propertybusiness⁠ #propertydevelopment⁠ #propertydeveloper⁠ #propertymanagement⁠ #ukproperty⁠ #propertyinvestment⁠ #propertyinvestor⁠ #propertyinvesting⁠ #propertypodcast⁠ #buytolet⁠ #landlord⁠ #financialfreedom⁠ #passiveincome⁠ #propertyladder ⁠ #ukpropertymarket⁠ #propertynews⁠ #propertymarket⁠ #business⁠ #entrepreneur⁠ #propertymanagement⁠ #entrepreneurship⁠ #entrepreneurlife⁠ #houseofmultipleoccupancy ⁠ #sharedhouse⁠ #spareroom⁠ #bedroominspo
NEW YOUTUBE VIDEO LIVE! For those who are new to property, this video simplifies ROI & Yield đŸ”„â  ⁠ ⁠ Back to basics this week! I have a range of followers (thank you!) from experienced veterans but also people newer who have reached out to me so this one is for you!⁠ ⁠ This video for beginners explored in 6 minutes:⁠ ⁠ ⚡ How to simply calculate ROI + example⁠ ⚡ How to easily work out Yield + example⁠ ⚡ A framework of what costs to include⁠ ⚡ I also explore why everyone\’s definition of ROI is different. ⁠ ⁠ Full Guide:⁠ ⁠ If you don\’t fancy watching the video – here are the calculations:⁠ ⁠ ➕ ROI = Annual Profit / Money Put In⁠ ➕ Yield = Annual Rental Income / Price of Poperty⁠ ⁠ You\’d shocked to know that many property investors (the ones who aren\’t engaged in the awesome Instagram community) will buy a property off the cusp without running the numbers. Sometimes there are hidden costs that are unexpected that blow your budget but you can show:⁠ ⁠ ➕ Business Sense⁠ ➕ Risk Management⁠ ➕ Financial Understanding⁠ ⁠ by running your numbers. This will ensure you don\’t put yourself at risk of going into negative equity on a refurb project. The key is understanding those numbers, buying at the right price and not overspending the budget you set in the refurb to achieve your correct ROI – with a bit of contingency baked in. ⁠ ⁠ 👍 Double-tap and let me know if you found this useful!⁠ ⁠ PS. I have a newsletter over on my website where I send out weekly thoughts and interesting books as well as share my own property journey as a beginner. Link in bio.⁠ ⁠ #hmo⁠ #coliving⁠ #property⁠ #properties⁠ #propertybusiness⁠ #propertydevelopment⁠ #propertydeveloper⁠ #propertymanagement⁠ #ukproperty⁠ #propertyinvestment⁠ #propertyinvestor⁠ #propertyinvesting⁠ #propertypodcast⁠ #buytolet⁠ #landlord⁠ #financialfreedom⁠ #passiveincome⁠ #propertyladder ⁠ #ukpropertymarket⁠ #propertynews⁠ #propertymarket⁠ #business⁠ #entrepreneur⁠ #propertymanagement⁠ #entrepreneurship⁠ #entrepreneurlife⁠ #houseofmultipleoccupancy ⁠ #sharedhouse⁠ #spareroom⁠ #bedroominspo
NEW YOUTUBE VIDEO LIVE! I analysed over 324 data points for the best HMO areas in the UK! đŸ”„â  ⁠ This powerful data explores:⁠ ⁠ ⚡ Room Rental Rates⁠ ⚡ House Prices VS Room Rates⁠ ⚡ Supply VS Demand⁠ ⁠ Full Guide:⁠ ⁠ If you don\’t fancy watching the video – the winner is Warrington with 1.4 people looking for every room available meaning there\’s lower competition.⁠ ⁠ Northern cities did very well with the likes of Leeds, Sheffield, Manchester, Nottingham and Liverpool all showing strong possibilities (Beware of Article 4 though).⁠ ⁠ Southern cities, naturally have strong rents but not huge compared to the north, the gap is quite small. And London although has great rents, has low ROI & Yield due to high property prices.⁠ ⁠ Check out the video for the high-level findings of the data, let me know what you think!⁠ ⁠ 👍 Double-tap and please check out the YouTube video!⁠ ⁠ PS. I have a newsletter over on my website where I send out weekly thoughts and interesting books as well as share my own property journey as a beginner. Link in bio.⁠ ⁠ #hmo⁠ #coliving⁠ #property⁠ #properties⁠ #propertybusiness⁠ #propertydevelopment⁠ #propertydeveloper⁠ #propertymanagement⁠ #ukproperty⁠ #propertyinvestment⁠ #propertyinvestor⁠ #propertyinvesting⁠ #propertypodcast⁠ #buytolet⁠ #landlord⁠ #financialfreedom⁠ #passiveincome⁠ #propertyladder ⁠ #ukpropertymarket⁠ #propertynews⁠ #propertymarket⁠ #business⁠ #entrepreneur⁠ #propertymanagement⁠ #entrepreneurship⁠ #entrepreneurlife⁠ #houseofmultipleoccupancy ⁠ #sharedhouse⁠ #spareroom⁠ #bedroominspo
Something a little different today. SEO or otherwise known as search engine optimisation 🚀 & DOMINATING google. ⁠ ⁠ Although new to the property world, I work in a bank by day and also freelance as a graphic designer / SEO expert.⁠ ⁠ I have been doing this for about 10 years đŸ”„ ⁠I\’m already seeing some killer results from my website for big terms. Still lots of work to do though!⁠ ⁠ I knew as a part of getting started in property, I wanted to document the journey and build a solid brand to do that in the process, so I can share valuable and honest content as a way to give back to the Instagram community that taught me so much.⁠ ⁠ Separately, I also teach the skills needed to learn SEO over on with a video course that\’s about 1hr 50 minutes. It\’s relatively new but some good reviews coming through already. ⁠ ⁠ To give back to the more experienced developers on here – if you\’re struggling to get traffic via Google – I\’ve attached a completely FREE link to my SEO class if you click on the link in my bio you\’ll see a button to go to my class.⁠ ⁠ The link is a 2-week free trial on Skillshare (so just remember to cancel your skillshare membership once you\’re done), although there are tonnes of other creators on there who teach photography, project management and other stuff so might be useful for your business!⁠ ⁠ 👍 Double-tap and please check out the class for free! No strings.⁠ ⁠ PS. I have a newsletter over on my website where I send out weekly thoughts and interesting books as well as share my own property journey as a beginner. Link in bio.⁠ ⁠ #hmo⁠ #coliving⁠ #property⁠ #properties⁠ #propertybusiness⁠ #propertydevelopment⁠ #propertydeveloper⁠ #propertymanagement⁠ #ukproperty⁠ #propertyinvestment⁠ #propertyinvestor⁠ #propertyinvesting⁠ #propertypodcast⁠ #buytolet⁠ #landlord⁠ #financialfreedom⁠ #passiveincome⁠ #propertyladder ⁠ #ukpropertymarket⁠ #propertynews⁠ #propertymarket⁠ #business⁠ #entrepreneur⁠ #propertymanagement⁠ #entrepreneurship⁠ #entrepreneurlife⁠ #houseofmultipleoccupancy ⁠ #sharedhouse⁠ #spareroom⁠ #bedroominspo
NEW YT VID: Giant leaps begin with small steps. I see loads about \’goal setting\’ – nothing about habits đŸ€·â€â™‚ïžâ  ⁠ Amongst all the property content I see online, there\’s loads on goal setting and everybody is talking about it. It\’s healthy to set goals and set your direction. This week I explore \’Atomic Habits\’ by James Clear and cover the top summary from the book. It\’s really fascinating! đŸ”„â  ⁠ This amazing book talks about how goal setting is merely determining the outcome/s you desire. Setting a goal doesn\’t guarantee you\’ll actually meet it…⁠ ⁠ Instead, we should be focusing on systems, processes and forming those habits that bring us closer to those goals we set. ⁠ ⁠ Please check it out! Link in bio⁠ ⁠⁠ ⁠ Even by focusing on tiny changes, over time, and with the compounding effect – you could see remarkable results. ⁠ ⁠ 👍 Double-tap and let me know if you focus only on \’goals\’ our \’outcomes\’ or if you also focus on your processes and habits to get there!⁠ ⁠ PS. I have a newsletter over on my website where I send out weekly thoughts and interesting books as well as share my own property journey as a beginner. Link in bio.⁠ ⁠ #hmo⁠ #coliving⁠ #property⁠ #properties⁠ #propertybusiness⁠ #propertydevelopment⁠ #propertydeveloper⁠ #propertymanagement⁠ #ukproperty⁠ #propertyinvestment⁠ #propertyinvestor⁠ #propertyinvesting⁠ #propertypodcast⁠ #buytolet⁠ #landlord⁠ #financialfreedom⁠ #passiveincome⁠ #propertyladder ⁠ #ukpropertymarket⁠ #propertynews⁠ #propertymarket⁠ #business⁠ #entrepreneur⁠ #propertymanagement⁠ #entrepreneurship⁠ #entrepreneurlife⁠ #houseofmultipleoccupancy ⁠ #sharedhouse⁠ #spareroom⁠ #bedroominspo

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